Super Bowl Spots $.02 Per Customer
February 9th 2010 -
DAMN! The 2010 NFL Super Bowl was the most watched television program in American history. Roughly 106.5 million people watched the New Orleans Saints beat the Indianapolis Colts on Sunday. So at a cost of $2.5 million per spot it really only cost $.02 per customer. How’s that for ROI?!
Did you notice how nearly all the spots on the Super Bowl drove traffic to the brands website? TV may not be dead yet but the internet is alive and well. I wonder what the landing page conversions look like.
In other random news, The Game has said he lost $1,000 to his producer Dr. Dre in a bet on the Super Bowl XLIV.
